Web Design for Dive Shops
Dive Shop Websites, Built by a Diver Who Gets It
Fast, beautiful, ranking-ready websites and online stores made specifically for dive shops, centers, and resorts — by someone who's actually been in the water.
Get Your Free Web Design QuoteA Website That Works as Hard as You Do
Your website is your hardest-working employee — open 24/7, talking to divers while you're teaching, filling tanks, or out on the boat. But most dive shops are stuck with slow, dated sites that don't rank and don't sell. We build modern, mobile-friendly websites and online stores designed to get you found, show off your shop, and turn visitors into customers — and because we're divers who've built dozens of scuba sites, you skip the part where you explain your world to an agency that's never touched a regulator.
What We Build for Your Dive Shop
Everything you need to get online and grow — designed and looked after by one scuba-specialist team.
Custom Dive Shop Websites
Fast, modern, mobile-friendly sites that work on every device and reflect your shop — not a generic template. We tweak and update daily so nothing ever goes stale.
E-Commerce Stores
Sell gear, courses, and trips online. We've built stores carrying thousands of scuba products, handling the photos, pricing, and descriptions manufacturers make so hard to get.
Built for Ranking
Every site is built with SEO baked in from day one — clean structure, fast load times, and scuba-specific keywords — so divers actually find you on Google.
Managed Hosting
Fast, reliable, fully-managed hosting from $20/month. We handle the updates, backups, and security so your site stays online and quick — you never touch a server.
CRM & Analytics
We connect the tools that run your business — like Zoho CRM for customers and leads — and send clear Google Analytics reports so every decision is based on real data.
Updates & Maintenance
New courses, trip dates, stock, or a fresh look — we keep your site current so it always reflects what's happening at your shop right now.
Online Stores Built for Dive Retailers
An online store is one of the best investments a dive shop can make — every product becomes another page for divers to find you through. We've built stores carrying thousands of scuba products, and we know how painful sourcing manufacturer photos, pricing, and specs can be. We handle it.
Because we run stores for multiple dive shops, when a manufacturer updates their pricing we update it once, across every shop — far more efficient and affordable than paying a developer to redo it from scratch for you alone. We'll even keep your cloud point-of-sale pricing accurate and in sync.
World-Class Dive Imagery, Included
Great dive photography is expensive and hard to license — so most dive shop sites make do with dull stock or blurry phone shots. Not yours. We hold a vast library of professional scuba and underwater imagery, and your site gets to use it.



A tiny sample from our scuba stock library — mantas, hammerheads, reefs, and thousands more.
Built to Rank From Day One
A beautiful website is worthless if nobody finds it. We build every dive shop site to get found.
SEO From the Ground Up
Clean code, fast load times, and a search-friendly structure built in — not bolted on later.
Scuba-Specific Keywords
We know the terms divers actually search for, and we build your pages around them.
Ready to Grow
Want to go further? Your site is set up to plug straight into our ongoing SEO and link-building.
Simple, Flexible Pricing
Work with us by the hour or at a fixed project rate — whatever suits your budget and how involved you want to be. Prices in USD.
Hourly
Pay only for the time you use — ideal for updates, tweaks, and ongoing help with no big commitment.
Fixed Project
Prefer to know the total up front? We'll quote a flat rate for your whole website, start to finish.
Hosting
Fast, fully-managed hosting for your dive shop website — updates, backups, and security handled.
We build with the tools that run your business, including Zoho:
Why Have a Diver Build Your Site?
Plenty of agencies can build a website. Almost none of them understand diving — and it shows.
We Speak Diver
Courses, certs, gear, trips, seasons — we already understand your business, so you spend less time explaining and more time running your shop.
Dozens of Dive Sites Built
We've built and run dozens of scuba and freediving websites and stores — we know what works and what doesn't in this industry.
Imagery You Can't Buy Easily
Our huge scuba stock library means your site looks stunning without the cost and hassle of licensing dive photography yourself.
One Team, No Lock-In
Design, store, SEO, and hosting all in one place — month to month, never tied into a contract you can't leave.
Let's Build Your Dive Shop a Website That Sells
Tell us about your shop and what you need, and we'll give you an honest quote — by the hour or fixed price. No pressure, no jargon.
Get Your Free Web Design QuoteOr reach us directly: (902) 349-5760 · jon@scubadivemarketing.com
